Metrics, Feedback Loops, and Continuous Improvement
Track qualified introductions, conversion rate from partner-sourced leads, time-to-first-value, and partner satisfaction. Avoid vanity measures like follower counts. Publish a quarterly update to partners showing progress and commitments. Share one metric you will adopt this month to keep yourself accountable.
Metrics, Feedback Loops, and Continuous Improvement
Score responsiveness, co-marketing participation, and referral follow-through. Watch for drift: delayed updates, unclear ownership, or misaligned expectations. Intervene with a candid, respectful reset conversation. Comment ‘HEALTH’ to receive our partner scorecard and conversation prompts for tough but constructive discussions.